MODE: Multimodal methodologies for digital environments Print
Wednesday, 30 March 2011

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Project leaders
Carey Jewitt
Jeff Bezemer
Sara Price

Project staff
Andrew Burn
Mona Sakr
Gunther KressRosie Flewitt
Myrrh Domingo
Niall Winters
Anna Waring

Project Details
October 2011 - September 2014
Funder: ESRC

Keywords
Multimodality, research methods, digita data, digital environments, ubiquitous technologies, socila networking

Website/Contact

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http://mode.ioe.ac.uk

Project Aims

National Centre for Research MethodsDigital technologies have become central to contemporary society. That has major implications for social science research. Researching environments in which people learn, work, play, and socialise now involves the use of digital data, including audio visual data (e.g. CCTV), social networking sites, and computer log data. The aim of the Node is to develop apt methodologies for researching these digital environments. More specifically the Node aims to advance the quality and range of methodological approaches for understanding the modes of representation and communication operating in digital environments and to promote a step change in the quality of UK social science in this area. The objectives of the Node are to:

1. Establish a strategic focal point for the development, delivery and dissemination of multimodal research, training and capacity building;

2. Design and conduct exploratory multimodal research that facilitates the development and evaluation of innovative multimodal qualitative research methods;

3. Provide a coherent program of training and capacity building activities in multimodal research methods;

4. Expand insights from multimodality to relevant areas of social science to build a multimodal research community.

Key details and themes

Throughout the Node activities multimodal methods will be applied to a wide range of digital technologies including digital video, online sites including social networking sites, online games, Global Information Systems (GIS), mobile technologies, and leading edge ubiquitous, sensory and tangible technologies. The Node will build a strong connection between multimodal research methods and social scientific questions relevant to fields of research where digital data and environments have a central role (e.g. health, education, information science, environmental studies, and social policy).

The Node activities are organised around five methodological themes:

  • Capturing and analysing digital data

  • Representation, transcription and dissemination of multimodal digital data

  • Inter-disciplinary and mixed methods

  • Researching time, place and space in (multimodal) digital (data and) environments

  • Physicality and embodiment in digital (data and) environments

Alongside a comprehensive program of training activities two exploratory research projects with a focus on methodological development and leading edge digital technologies will be undertaken.

Developing Multimodal Methods for Investigating Digital Video (Bezemer, Kress and Kneebone). This project looks at the production and use of digital data at the work place. The ethnographic study is focused on the use of digital cameras in the operating theatre, including laparoscopic cameras that generate magnified views of body cavities during keyhole surgery.

Methods and challenges for digital technologies and embodiment (Price and Jewitt) this project will focus on ubiquitous technologies, such as mobile devices and tangible interfaces, that support situated, hands-on and action-based learning. It aims to address the methodological challenges of investigating concepts of embodiment through multimodal methods of research, in the context of science and GIS based teaching and learning

 

http://mode.ioe.ac.uk

 

 
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