Konrad Morgan is professor of Human Computer Interaction and Director of the InterMedia research centre on Digital Learning and New Media at the University of Bergen, Norway. His research interests focus on understanding the human and social impact of information and communications technology (ICT).

The author proposes a methodology that provides support to instructional designers faced with the challenge of designing for diverse cultures. Using a review of the literature he argues that the cultural, social and ethnic background of an individual influences many aspects of their behavior and their likely responses to environmental stimuli. The talk will describe possible ways to develop instructional software for diverse cultures and future directions for workers in this vital and expanding field.